Frase

ImproveContent

Content & optimization platforms

Summary: Frase is a content research, writing and audit platform that can publish to your CMS and tracks AI visibility; it is best for small content teams that want research, writing and publishing in one tool, starting at $39/mo (yearly).

Prices last checked:

Verdict

Good value and unusually honest about limits: its own FAQ says it won't promise a ranking or a citation. Publishing on autopilot needs a human check.

Evidence

Vendor states it can't promise rankings or AI citations; no controlled evidence shown.

What the vendor's own site shows about whether the tool changes AI citations, checked . Our own tests are separate.

Frase pricing

Starter $39/mo ($468/yr), Professional $103/mo ($1,236/yr), Scale $239/mo ($2,868/yr), Enterprise custom. Billed yearly; monthly billing about 20% more.

Free trial / plan: Yes, 7-day free trial, no credit card

Frase pricing details →

Source: https://www.frase.io/pricing, checked . Prices can change, so confirm on the vendor's site.

AI engines

AI Visibility: ChatGPT and Google AI (Starter), + Perplexity (Professional), + Claude and Gemini (Scale)

Key features

  • Research, writer and images; publishes to WordPress, Webflow, Sanity, Wix or FraseCMS
  • Agent can draft and auto-publish when you switch it on
  • Site audit and SEO/GEO scores
  • Content Guard: drafts fixes for decaying pages, republishes on approval
  • AI Visibility: 20–75 prompts by plan; AI crawler monitoring from Professional
  • API, MCP and CLI on every plan

Best for

Small content teams that want research, writing and publishing in one tool

Official website: https://www.frase.io

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FAQ

How much does Frase cost?

Starter $39/mo ($468/yr), Professional $103/mo ($1,236/yr), Scale $239/mo ($2,868/yr), Enterprise custom. Billed yearly; monthly billing about 20% more.

Does Frase have a free trial or free plan?

Yes, 7-day free trial, no credit card

Is there evidence Frase gets you cited by AI?

Vendor states it can't promise rankings or AI citations; no controlled evidence shown.

Who is Frase best for?

Small content teams that want research, writing and publishing in one tool

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